photos courtesy Google Street View
Bicycle Vending on Esplanade
Recently, Robert Thompson, a long time Faubourg St. John resident, highlighted the new Bike Share program promoted by the City of New Orleans. You can read more about Robert’s concerns and the proposed plan in the link below:
Robert’s concern, one shared by many neighbors, is the possible placement of long bicycle vending machines in or around neighborhood parks. I began to think about where I would put bicycle vending machines on Esplanade if I wanted to maximize use and profit potential. It certainly would not be in parks.
What about placing smaller units in areas that do not take up any existing vehicle parking or use neighborhood park land? Many of Faubourg St. John’s parks are maintained by Faubourg St. John neighbors.
Commercial bicycle vending machines in commercial areas would get more exposure and therefore use. Since the vendor operator has refused to meet with Robert and other concerned neighbors, it gives more credence to Robert’s concern that the goal may be to place large vending machines in neighborhood parks.
Scaling down the size of the machines to fit on the following City-owned properties could get more support from neighbors:
This triangle of City-owned land would be perfect for a small bicycle vending machine. It’s next to the popular Cafe Degas and just steps from some of Faubourg St. John’s most frequented businesses. However, placing a bicycle vending machine here would take more thought and planning as the area has been landscaped by Cafe Degas and it is unlikely neighbors would want that disturbed. Click on the photo for a closer look at the City-owned land next to Cafe Degas.
This triangle of City-owned land at the corner of Esplanade and Grand Route Saint John is currently used as a bus stop. Bicycle vending machines located here would be an “impulse buy” and very convenient for those who may have been considering taking the bus but don’t want to wait for it to arrive. Click on the photo for a closer look at the bus stop shaded by a large oak tree.
I suggested earlier that the vendor may want to consider smaller vending machines for areas along Esplanade. Here is a swath of City-owned land that could accommodate a larger bicycle vending machine. Click on the photo for a closer look at the area on Esplanade that could accommodate a larger bicycle vending machine.
What better place for a bicycle vending machine than next to a coffee shop and across from a school? This area on Esplanade at Desoto is perfectly suited for this purpose.
Click on the photo for a closer look at the area by CC’s Coffee that could be used for a bicycle vending machine.
This location is in the middle of an area surrounded by successful businesses frequented by many patrons. A bicycle vending machine located here would have the potential for much use. Click on the photo for a closer look at the area on Esplanade at Broad.
This has been an opinion piece by Charlie London
Update March 5, 2017:
Robert Thompson suggested that the area on Esplanade next to the Rent-a-Center on Broad would be a viable alternative to placing a bicycle vending machine in a park
Click on the photo for a closer look:
The placement of bike sharing machines will be discussed at the neighborhood association meeting this Tuesday, March 7th.
The meeting will be held in the Black Gold room at the Fair Grounds at 6:30 pm
The Fair Ground is located at 1751 Gentilly Blvd in New Orleans.
The Black Gold room is at the rear of the facility.
- Basin Street & Bienville Street (near Magnolia Yoga Studio)
- 501 Loyola Ave. (Near Hyatt)
- Lafayette Square at Magazine Street
- Decatur Street & Bienville Street (Through Feb. 28)
- Baronne Street & Common Street (Near the Renaissance Pere Marquette Hotel)
- Decatur Street & Barracks Street (near U.S. Mint through Feb. 28)
- Magazine Street & Erato Street (Beginning March 1)
- Oretha Castle Haley Boulevard & Martin Luther King Jr. Boulevard (Beginning March 1)
- 1000 Tchoupitoulas St. (near Cochon Restaurant)
- 219 Loyola Ave. (Library Main Branch – existing bike racks)
- Polymnia Street & St. Charles Avenue (near Avenue Pub – existing bike racks)
- Monthly Pass: $15 for unlimited trips up to 1 hour of riding a day (hourly rate thereafter).You can take as many trips as desired that all together add up to 60 minutes. For example, a 15-minute ride to work in the morning, a 5-minute ride for lunch; a 30 minute ride home with a quick stop to pick up some food totals 50 minutes for the day
- Low-Income Pass: $1.67 per month ($20 per year) for unlimited trips up to 1 hour of riding a day (hourly rate thereafter)
- Pay-as-you-go: $8 per hour of riding (pro-rated)
March 7, 2017 statement from Dwight Norton:
In advance of tonight’s neighborhood association meeting, I wanted to provide a written response to some of the information/inquiries that have been raised thus far by those included here and I hope you will share with all other neighbors as well. I look forward to the opportunity to discuss further and address any and all concerns. I have also attached the status update presentation I gave to the City Council transportation committee for reference and will add this and additional materials to the website: http://www.nola.gov/bike-share/
First of all as an introduction, I am the City’s point person and project manager for bike share implementation as one of my jobs in improving transportation more holistically and efficiently for a more resilient and equitable city. Through a very open and public selection process last summer (link), the City awarded a 5-year exclusive use agreement to the best proposal, led by Social Bicycles, Inc. (SoBi) for 700 bicycles and 70 stations in phase 1.
1. Station selection process has only just begun and will be a public process. Many concerns have been voiced about the determination of the station locations. This process has always and continues to be an open one, designed for public participation. The oft referenced feasibility study was conducted in 2014 and merely serves as a reference point for our current efforts. It in no way is deterministic on station locations and furthermore was never intended as such. The maps are labelled as “conceptual” and do in fact have an unfortunately obscure disclaimer “Note: Station locations are roughly assigned to illustrate optimal station spacing…” The process for station location identification, which will be further discussed tonight, is as follows:
· January – April: introductions at neighborhood association meetings (I have completed 14 to date)
· March: potential candidate sites being developed by SoBi/City based on best practices and stated City goals (see #4)
· March 27 – April 11: Public workshops with maps for station siting recommendations/feedback
o Bayou St John/Mid City workshop is tentatively scheduled for April 3 at 630p
· April/May: online voting for station locations
· June: draft map of 70 stations incorporating public input
· August: final map
· October: launch
2. No paving any public parks, particularly small neighborhood ones. There is no budget or intent to pave over any green space for bike share stations. Despite the suggestion, the only possible exception would be in the case where there is a significant destination, connection transit or other protected bike infrastructure, technical problems with on-street alternatives, and strong community support. As an example, the very large neutral ground of Jeff Davis and Canal has a separated bike path, streetcar, active commercial and street flooding at the curb. Parks that will be considered would require other sounding destinations and excess paved area. An example is the large paved area off to the side of the entrance of Armstrong Park, set well back from the sidewalk, and across the street from a streetcar stop. Mr. London’s article recommending paved space adjacent to commercial nodes along Esplanade is exactly in line with best practices and our placement thinking: connect to local destinations: where would you as residents want a station to make it useful. This will be validated/refined at our aforementioned workshops.
3. Station size will be right-sized to meet demand and are more efficient use of public space. While stations have been referenced as “vending machines”, transit stations is a more appropriate analogy – they take up some public space and are gateways for accessing the system, including transaction. Most stations will not have a dedicated kiosk – our agreement with SoBi only includes 10 which will be strategically placed in areas with lots of pedestrian activity. There will be either a small or large panel based on residential or commercial nature of the area with wayfinding information and, in the case of large panels only, limited advertising – analogous to a bus station. Regarding the number of racks at a station, again the 2014 Feasibility Study is a reference and in our opinion inappropriate for recommendations on Esplanade. As noted by Mr. London, stations in neighborhoods are typically much smaller than in downtown core and busier commercial areas. The goal will be to anticipate demand and provide sufficient racks so bikes do not end up parked on poles. This may need to be adjust over time as the neighborhood finds the service increasingly desirable. Nearly all sites will be existing paved surface on street or sidewalks where space allows. Private space may be used only where the location is highly desirable and the land is publically available 24/7 (e.g. plaza outside a downtown high rise).
4. Station convenience is essential to a successful, equitable bike share program. The convenience of bike share, and thus is usefulness, is based directly on stations being evenly distributed. You should not have to walk more than 3 or so blocks to get to station. If so, it become far less convenient and people will not use it. When these basics are respected, not only does it prevent limited usage and thus financial insolvency (e.g. Seattle), it also has demonstrated people start driving less. In fact 25-52% less (study link; also click here and here for more information on best practices). Here again we deviate sharply from the 2014 Feasibility Study. Being a few blocks from a station means the stations will 4 to 7 blocks apart. Also remember it is a stated goal that we use bike share as a means to provide convenient, more reliable and cheaper alternatives to access jobs and other opportunities for improving lives. Cutting down on people’s transportation costs and travel time is shown consistently to be one of the biggest enablers of upward mobility (more time to raise kids, go back to school etc.). This clear evidence is what drives our equity goals as applied to transportation. We want to ensure access to bike share service extends as far as possible without compromising usability/sustainability.
5. Designing the system for residents knowing tourists will use it. In major tourist cities the world over, bike share does not compromise benefits to residents. Like any good transit system, if it is designed for residents, tourists will use as well. If it is design for tourists only they will use it. The City will ensure the system is designed for residents through two means: 1) station location process and 2) the pricing plans. For station locations, the previous section discusses how residents will inform that process. On the later, a higher cost $8 per hour plan subsidizes the significantly lower cost $15 per month plan (3 months equals one parking ticket!). There is also a $1.67 per month (or $20 per year) low income plan. In addition, the low income program will allow any residents to participate with or without credit card so that we can ensure the 12.5% unbanked (and 25.5% underbanked) members of our community have every opportunity to participate. And from a purely economic perspective, at $8 per hour, longer bike trips for touring or recreation will still make more sense on a rented or personal bike. In addition, the monthly passes are limited to 60 minutes of pedal time, which is a lot if you just think about it as transportation, but not very much if you plan on sightseeing. Bike share a one-way transportation system meant to get you from station A to station B and the pricing reflects that.
6. For-profit vendor model has historic precedent and is a win-win for residents. There have been several references and concerns that the model the City has chosen represents a commercialization of the city. First and foremost bike share is a transit system. Yes, it will be provided by a private entity, but it’s important to remember the service is still public and works very differently than rental. It is also worth remembering our beloved streetcars were all originally built and operated by private companies and only municipalized once labor costs and automobile adoption made service unable to break even. By using a 100% privately financed model, the vendor assumes financial risk for its performance – this is a great thing. This means all of the incentive for great customer service, excellent maintenance and marketing to attract users all falls on the vendor. Given the city’s limited resources for a major capital investment and ongoing costs, this structure is a great example of true public-private partnership for public benefit.
Thank you and look forward to discussing tonight and beyond,
Urban Mobility Coordinator
City of New Orleans | Office of Resilience & Sustainability
1300 Perdido Street | New Orleans, LA 701116